The driving force behind the rapid rise was - in addition to excellent marketing campaigns (particularly also via its own search engine) - primarily the brand name Google itself. According to the web statistics portal W3Counter, Chrome's market share today is over 50 percent (as of June 2018). Despite the strong competition from Internet Explorer and Firefox, etc., the application was successful in the years to come. In 2008, Google released the first version of its own web browser Chrome.